Maria Eugenia Rodriguez
EXPERTISE
BIO
I'm Maria Eugenia Rodriguez, an award-winning Art Director and Senior Graphic Designer with over 10 years of experience in branding, digital design, and creative direction. I’ve worked with top media and entertainment brands like NBCUniversal, Sony Pictures, and Telemundo, leading projects from concept to execution. Through my studio, MIAU, I partner with clients across industries to create bold, strategic, and visually impactful work. I’m fast, detail-oriented, and passionate about bringing ideas to life across digital, print, and motion.
WORK EXPERIENCE
Freelancer Art Director and Graphic Designer
MIAU Studio
February 2020 - Present
• Lead branding and design initiatives for clients in entertainment, beauty, tech, and lifestyle sectors—delivering complete visual identities and creative strategies that drive engagement and conversion. • Manage full creative cycles: from concept development and design execution to delivery of cross-platform assets including web, social media, and print. • Guided startups and established brands through identity overhauls—resulting in clearer market positioning and increased client visibility. • Produced visually compelling social media campaigns and product visuals using Adobe Creative Suite, Figma, and After Effects—enhancing digital presence and brand storytelling. • Built MIAU Studio into a go-to creative partner known for bold concepts, fast turnarounds, and
Creative Director / Contractor
LCDD
June 2020 - February 2025
(Sony Pictures Television — Conectados por El Entretenimiento (Sony Channel, AXN, Sony Music and Viacom: Nick, Nick Jr, Comedy Central, Pluto TV, MTV, Paramount Networks)) Sony Pictures Television — Conectados por El Entretenimiento (Sony Channel, AXN, Sony Music and Viacom: Nick, Nick Jr, Comedy Central, Pluto TV, MTV, Paramount Networks) Head of design LCDD.TV Creative Director of Strategy and Design Conceptualization and implementation of the strategies for the B2B platform for Sony Pictures Television. Latin America • Led design for LCDD.TV. • Directed strategy and design conceptualization and implementation
Senior Graphic Designer Contractor
Olé Distribution
July 2020 - October 2024
Implemented print and digital designs for Olé Distribution. Developed new brand identities. Designed and created stands and special client events across Latin America.
Senior Graphic Designer Contractor
By Arbol
January 2021 - December 2022
Created and designed new brand identities. Designed for Subtropic Event 2022 and 2023. Developed design and strategy for the NFT project “Urban Animals,” the first animated series in Spanish created by NFTs.
Art Director
LCDD
January 2019 - June 2020
NBCUniversal Networks Latin America (Syfy, Studio Universal, E! EntertainmentTelevision, Telemundo, Universal TV) Directed art and creative efforts for AdSales, Marketing, PR, and Affiliate departments in Latin America. Sony Pictures Entertainment Led creative and art direction for Affiliate & Trade Marketing.
Senior Graphic Designer
LCDD
May 2016 - January 2019
Doctor Aromas: Directed design and rebranding efforts for Doctor Aromas, including product lines, magazine ads, digital communication, and OOH. NBCUniversal Networks Latin America (Syfy, Studio Universal, E! Entertainment Television, Telemundo, Universal TV) Designed for AdSales, Marketing, PR, and Affiliate departments in Latin America.
Senior Graphic Designer & Art Co-Direction Contractor
Fuera de La Caja
April 2017 - July 2018
Designed and developed corporate applications for Pepsico's 2017 and 2018 Latin America AOP Summit.
Junior Graphic Designer
LCDD
September 2014 - May 2016
E! Entertainment Television Created arts for AdSales, Marketing, PR, and Affiliate departments throughout Latin America. Assisted in design projects for E! Entertainment Television, Sony Channel, MGM, and A&E.
EDUCATION
Bachelor's Degree
Universidad Nueva Esparta, August 2015
Business Administration & Graphic Design
PORTFOLIO PROJECTS
My Portfolio
View ProjectVerified Graphic Designer
8+ years of experience
Preferred commitment: Part Time
Languages
Skills
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